The BLUEPRINT Behind $300 million

We power the platforms our clients rely on to turn knowledge into profit.

From fitness to finance, Motivation removes the guesswork, delivering proven Blueprints that have generated millions for over 250 clients.

We want you to be next!

 

CHOOSE YOUR REGION

For brands not registered in the UK or EU

For EU-registered brands (Inc reverse VAT)

For UK Registered brands (inc VAT)

Choose the Blueprint to match your ambition

(For quality control we accept only a few new projects each month)
(Accepting New Projects Nov 2025)

For creators and small teams ready to launch or relaunch with a proven funnel that converts.

LAUNCH

Funnel + community to acquire, nurture, & convert leads

  Delivery 30 – 90 days

$15,000

€12,000

ÂŁ10,000

GBP + VAT

Split into monthly payments

Launch Includes:

  • Qualify followers and viewers into warm leads with a proven acquisition funnel.
  • Nurture and convert with our engagement toolkit + community hub
  • Automate follow-ups so prospects progress without manual chasing.
  • Engage members with branded dashboards and mobile-ready experiences.
  • Save years of trial and error with ready-to-go nurture automations.

  Launch is your predictable path to grow a warm audience, build your first 1,000 engaged members, and move toward your first six-figure milestone. 

For brands ready to grow beyond a 6 figure funnel into a professional, all-in-one platform.

GROWTH

An all-in-one system to grow recurring revenue

  Delivery 90 - 180 days

$30,000

€24,000

ÂŁ20,000

GBP + VAT

Split into monthly payments

Includes everything in Launch, plus:

  • Premium learning experiences with branded portals where customers love to engage.
  • Boost recurring revenue with high-converting sales pages + automated pricing plans.
  • Guide every member to the right content with smart journeys and tailored automations.
  • Make programs easy to explore with a searchable, structured content library.
  • Simplify your tech stack with one cohesive Kajabi platform, custom-built for your brand.

  Growth turns your funnel into an all-in-one system, designed to grow recurring revenue and scale beyond six figures.  

Brands needing deeper engagement, global reach & SaaS-level sales systems.

SCALE

SaaS-grade platform for global reach and serious scale

  Delivery 180 days

$60,000

€35,000

ÂŁ30,000

GBP + VAT

Split into monthly payments

Includes everything in Growth, plus:

  • Expand worldwide with  marketplace & advanced search across free, paid & premium content.
  • Sell anywhere with multi-currency pricing and global checkout options.
  • Offer flexibility with bespoke sales pages for different services and offers.
  • Deepen engagement with advanced surveys and personalized experiences.
  • Scale to thousands with live coaching supporting up to 1,000 members + groups.
  • Extend your stack with API integrations for Intercom, Typeform, and more.

  Scale takes you global: a SaaS-grade, marketplace-ready platform built to power seven-figure growth.  

Choose a BLUEPRINT  success story

Launch
Growth
Scale

6 figures in 6 months 

Migrated a WordPress custom template to Kajabi, designed & built the membership portal, course, offers and automations. 

  • Leads & sales funnels
  • Membership & course design
  • Affiliates & paid ads funnels 
A confident woman in a white dress suit standing next to a smartphone that displays a website. The phone's screen reads 'Entrepreneur + KIMPERELL - Dream of being your own boss?', a motivational message, and a video with a play button below. Above the woman is a branded colour palette.

1000 leads in 24 hours

Designed & developed a Kajabi fitness platform, course & membership portal, plus automations and email.

  • Acquisition leads funnel
  • Web & funnel design
  • Bespoke B2C portal
A Be Mobile 'Tutorial Hub,' a digital product providing exercise tutorials is displayed on two smartphones. The left phone displays the product's menu with options like 'Why exercise matters' and 'Managing conditions.' The right phone shows video thumbnails. On the left side is a branded colour pallet. In the foreground, a senior woman lifts dumbbells with assistance from a younger trainer.

B2B Service (SAAS) Platform

Bespoke B2B software-as-a-service  platform and SEO campaign generating hundreds of thousands of views.  

  • Searchable content marketplace
  • Acquisition leads & pricing system
  • Bespoke portal & booking funnel
A concept for personalized nutrition technology. On the left, there's a plate with food items arranged in the shape of the letters 'DNA' next to a fork and knife. Above the plate is the branded colour palette. On the right, a smartphone displays Qina's website. Below, icons and names of companies like 'DNAfit,' 'Genopalate,' 'Lifenome,' and 'biolinq' are shown.
EB academics logo in white.EB Academics goal is to get students motivated to learn and love their English class while also mastering the standards
GKR logo in white. The GKR Karate Online Dojo gives you access to a large range of on-demand videos for people of all ages and stages of their karate journey.
Bemobile physio logo in white. Mitch and the physio team bring a fun and fresh approach to exercise in Sydney, Australia. But with a new mission: to help those over 55+ get stronger and feel more confident worldwide.
Mixmasters logo in white. Danny and the Mixmasters team of music industry power house experts help people play great music and get signed to a music label.
JJD logo in white. Mathieu's passion for teaching music has changed lives. What if he could make learning more fun and help connect with millions of like-minded musicians worldwide?

WHAT STEPS WE FOLLOW:

Our Done-For-You Blueprint approach follows six proven steps from idea to launch to growth.  It’s the process we’ve used to deliver predictable, scalable results for hundreds of projects. Add-ons like branding, strategy and copywriting can be layered in if your project demands them.)

DISCOVERY
DEFINE
DEVELOPMENT
DESIGN
DELIVER
IMPROVE

01

 Setting the Foundation


Discovery starts with smart research and planning to uncover what makes your brand unique and what your audience really needs. We kick things off with a collaborative workshop and a milestone session where we dive into your goals, challenges, and vision for the future.  Every session is tailored, because no two clients are alike
 


Here’s what we explore together:

  • What do you already know about your brand and audience? We clarify assumptions, messaging, and personas to make sure everyone’s aligned.

  • What are your SMART goals? We define what your website must achieve for your customers and your business.

  • What jobs need to be done now and in the future? We prioritise immediate needs and long-term objectives.

  • What functionality will set you apart? We outline required features and capabilities, creating a clear brief for the next steps.

  • How do your products and content connect with customers? We review solutions and interactions to spot opportunities and gaps.

  • What does your current tech stack look like? We map platforms and tools (WordPress, Kajabi, CRM, etc.) to understand your setup, journey, and integrations.

  • Are there project specifics to consider? SEO, membership platforms, automations — we gather all the details so nothing is missed.

  • What’s the big picture? We summarise findings, review your content and goals, and set a clear direction for the next phase.


Outcome: Discovery gives you a rock-solid foundation: a shared vision and a clear plan tailored to your business in order to define your Blueprint.

02

Scoping the Blueprint


How do we turn insights into a plan that drives growth and conversions?
Define takes everything uncovered in Discovery and translates it into a clear, actionable roadmap designed to deliver measurable results.  

Here’s what we focus on:

  • What’s the true scope of your project? We gather your goals and objectives, then prioritise the tasks that matter most for impact and alignment with your outcomes.

  • How will your customer journey convert? We design blueprints and journey maps based on proven models that maximise engagement and drive action.

  • What’s the ideal structure for your site? We create a detailed sitemap, deciding which pages to keep, remove, or restructure for clarity and conversion.

  • How will users flow through your platform? We map user flows and refine designs to reduce friction and guide visitors toward meaningful actions.

Outcome: Define gives you a complete sitemap, clear user journeys, and project documentation, so you know exactly what we’ll build, why it matters, and how it delivers results.

03

Building the prototype


From Blueprint to Prototype, your platform starts taking shape. In this phase, we quickly build a working prototype that maps your customer journey and lets you experience, test, and refine everything before moving into design.

Here’s what we focus on:

  • How will your ideas look and flow in real life? We create high-fidelity prototypes (custom Kajabi themes) that map out pages, navigation, and user flow — giving you a clear, interactive preview.

  • What does your customer journey feel like? We build a rapid prototype on our staging server so you and your team can walk through the experience, test features, and suggest improvements before anything is finalised.

  • How do we balance speed and quality? We move quickly, but never at the expense of user value. Every element is tested and refined to ensure your platform is intuitive, robust, and ready to convert.

Outcome: Development gives you a live preview of your Blueprint, so we can gather feedback, refine early, and ensure the final build is both high-impact and high-quality.

04

Branding Your Prototype


How do you turn a functional prototype into a stunning, memorable experience? The Design Phase is where your brand comes to life. Here, creativity, strategy, and user experience combine to make every interaction effortless and every page feel uniquely yours.

Here’s what we focus on:

  • How will your brand’s personality show up on every page? We design a complete stylesheet that defines fonts, colours, and elements, right down to how buttons, cards, and links behave.

  • How do we make your story come alive? We add your content — words, images, and media — across the site, ensuring each page connects with your audience.

  • How do we make your site both beautiful and intuitive? We apply your brand guidelines across layouts, imagery, animations, and interactions. Every interface is designed for clarity, ease, and conversion.

  • What will truly resonate with your users? We help refine or create content (copy, video, photos, audio) to inspire action and reduce friction.

Outcome: Design transforms your prototype into a polished, on-brand platform that’s visually compelling, conversion-focused, and ready to delight your audience.

05

Going Live


Going live is more than flipping a switch, it’s about making sure everything works seamlessly and your team feels confident. Delivery is where all the pieces come together. We migrate, integrate, test, and optimise so you can launch with total confidence.

Here’s what we focus on:

  • How do we move your website from staging to reality? We run migration sprints to connect your new website to live content and integrate essential automations (signups, payments, bookings, checkouts, third-party services) so your business runs smoothly from day one.

  • How do we make sure everything works everywhere? We run test sprints through every funnel and stage, optimising for speed, SEO, and conversions. We test across major browsers and devices to guarantee flawless performance.

  • How do we set you up for scale and management? We run a final audit, resolve any issues, and set up user testing labs. You also get training, video manuals, and Community access so your team can manage the platform confidently.

Outcome: Delivery turns your website into a live, scalable platform fully tested, optimised, and ready to perform from day one.

06

Engagement equals sales


What happens after going live? Growth. The Improve Phase is about keeping your website and membership evolving, so you stay ahead of the competition and keep delivering value to your customers. We use real data to refine every aspect of your platform, ensuring it performs better month after month.

Here’s how we help you grow and adapt:

  • What story is your data telling? We track performance through analytics and dashboards, uncovering patterns in customer behaviour, SEO, and engagement.

  • Where are visitors taking action — and where are they dropping off? We review conversion rates and analyse performance to replicate what’s working and fix what isn’t.

  • What’s the next step for your platform? With a continuous improvement plan, your site evolves with new trends, customer needs, and business goals.

  • Which insights will fuel your next big decision? Custom dashboards give you a clear view of growth, helping you track progress and make smarter, data-driven choices.

  • Is your site staying visible and competitive? Ongoing SEO audits and on-page fixes keep your platform optimised and easy to find.

Outcome: Improve keeps your Website growing by testing, refining, and optimising so your digital presence is always competitive, measurable, and ready for what’s next.

Why Motivation Digital?

Join a community of creators, brands, and innovators who trust us…

“We’re not just designers. We build automated systems that are needed to launch, grow and scale online brands. Every Blueprint is proven through hundreds of successful projects, blending strategy, design, and tech into one package. With our proprietary LaunchPad technology and Kajabi expertise, we deliver like no one else can.”

FAQs

Blueprints are designed for creators, coaches, educators, entrepreneurs and brands who want to launch, grow or scale an online business. Forget the strategy gaps, endless building hours or design overwhelm. It often takes hundreds of hours to build properly, not just to test.

Just starting out? The Launch Blueprint is perfect for testing your first idea or fixing one that is stuck. You can run your first paid funnel without worrying about how to piece it together. Everything is built in so you can spend your time where it matters most: generating leads, making sales and serving your customers.

Already established? Growth and Scale Blueprints are for businesses ready to move beyond DIY templates and tools and freelance patchwork. We take care of strategy, design, migration, automation and scaling. With our Improve phase, we continue supporting the platform so you are never left managing the tech alone.

We've worked with hundreds of brands in the last 8 years:

  • Sports and fitness
  • Nutrition and wellness
  • Music and education
  • Business and finance
  • B2B, B2C and D2C brands

Click the link for examples of our Work .

Each Blueprint is a complete growth engine, not just a website. You get:

  • Dashboards and funnels built to your offer
  • Migration of members, payments and content
  • Advanced sales pages and custom checkouts
  • Branded design matched to your business
  • Playbooks, documentation and training

➜ Jump to the Blueprints to explore each one in detail.

Bottom line: we build the systems that make growth possible, but it’s your audience, ads and content that fuel the engine.

Results always depend on your market, your offer and the effort you put into driving traffic. We don’t run your paid ads or create your content, but we design and build the platform that converts attention into revenue. That’s the role of a Blueprint.

Across 250+ projects our clients have generated over $300M in revenue through funnels and platforms we’ve designed. Here’s what they consistently achieve:

  • Faster member acquisition (BeMobile signed up 1,100+ from a stale list in 24 hours).
  • Higher engagement through dashboards and libraries (Ebacademics scaled to millions with hundreds less kajabi products via searchable filters).
  • Streamlined operations (Dietician Success Center can now focus on leads and sales after we took all the tech headache away and migrated them away from WordPress).

We provide strategies to refine your Attract–Qualify-Engage–Convert journey, helping you optimise how leads are captured and how sales are closed.

Blueprints are delivered in 12 weeks, depending on complexity. We run each project in clear phases so you always know what’s happening:

  • Phase 1–2: Discovery & Define
  • Phase 3–4: Develop & Design
  • Phase 5–6: Deliver & Improve

Speed and budget can work together. Here’s how:

  • Want it faster? Projects funded more upfront typically move quicker. With fewer staged payments we can allocate more resources at once, which helps compress timelines (within reason).
  • Want to spread the cost? We offer flexible payment plans that match the delivery schedule. For example, a ÂŁ10k/month project over 3 months can be spread as ÂŁ5k/month over 6 months, with delivery paced accordingly.

Note: the biggest delays usually come from content. Many clients take months to prepare assets, so money isn’t the only factor in speed — but the Blueprint process keeps everything moving.

After launch, you’re never left on your own. A Blueprint gives you a complete system, plus the ongoing support and ecosystem to keep growing.

  • Training, playbooks and tutorials so your team stays confident
  • Access to our community for shared knowledge, strategy ideas and peer support
  • ServiceStack takes care of stability, updates and improvements behind the scenes
  • When you’re ready for the next stage of growth, you can step into the next Blueprint — each one is its own fixed-scope project, with clear outcomes and flexible payment options

We don’t just launch and disappear. Every Blueprint is a foundation for the next, backed by ServiceStack and a community that keeps you moving forward.

Blueprints are delivered as fixed projects with clear outcomes. Pricing is shown on each plan, but what matters here is how payments work:

  • Standard delivery is 12 weeks, with payments spread monthly across the project
  • That means a three-month Blueprint is paid in three staged instalments
  • Alternative payment schedules can be arranged and are shown on each detailed plan page

We keep payments aligned to delivery so you stay in control of cash flow.

No coding required. Whether your Blueprint is delivered on Kajabi pages or with our LaunchPad layer, everything is built as a no-code theme that’s simple to update and comes with clear instructions.

  • Step-by-step tutorials for your team
  • Simple dashboards anyone can manage
  • Community access for tech support and help you with any ideas from the team.
  • We keep any Launchpad website updated for you.

 

We guarantee you’ll get a fully working Blueprint system — ready to take payments, onboard members and scale.

We can’t promise specific revenue numbers (that depends on your offer and market), but we back our process with:

  • Proven case studies across fitness, creative arts, B2B and solopreneurs
  • Transparent delivery milestones so you always know progress
  • Post-launch support so nothing falls apart

Our guarantee: you’ll launch with confidence, not chaos.

Do I need to already be on Kajabi?

No. We migrate you from WordPress, Teachable, or wherever you are today into Kajabi as part of the project. That includes members, payments, domains and SEO redirects — so you can move forward without losing your existing audience.

Can you add custom features and integrations?

Yes — custom = LaunchPad. When you need capabilities beyond standard Kajabi, we design it in LaunchPad and deliver it to you as true no-code solution.

  • LaunchPad modules: advanced libraries & directories, global search & filters, bespoke dashboards & portals, marketplace views, gated UX, timers, upgrade flows
  • API & service integrations: Kajabi automations, Stripe & multi-currency flows, Typeform/Forms, Calendly booking, VideoAsk, Intercom, GTM/GA4, e-sign & document pipelines, BI/report embeds
  • Data & embeds: pull in or surface third-party tools (e.g. analytics, community, webinar rooms) inside your dashboard with guardrails

How it works

  • Scope: we define the use-case, data flow and UX (no code from your team)
  • Prototype: build it as a LaunchPad component that slots into your Blueprint
  • Ship: staged release with docs, tutorials and rollback plan

Feature requests, LaunchPad-style

Some ideas are unique; others are requested by many. In those cases we treat them like SaaS features: we prioritise, productise and add them to the LaunchPad roadmap so everyone benefits.

Bottom line: if it’s on Kajabi, we make it sing. If it isn’t, LaunchPad builds the missing piece and connects it cleanly without you touching code.

Still unsure which BLUEPRINT is right for you?

Book a 30 minute call with one of our experts and we'll answer any questions you've got and point you in the right direction. 

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Launch - Growth - Scale

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We launch, grow & scale automated Kajabi websites & bespoke portals.

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